Earlier this month, the IP Moat team was delighted to attend and exhibit at IRX 2025, held on 13-14 May at the NEC Birmingham.
As one of the UK’s leading events for e-commerce innovation, IRX brought together retailers, marketplace specialists, technology providers, and digital commerce professionals from across the industry. The event created an excellent opportunity to discuss the evolving challenges businesses face online - particularly around intellectual property protection, counterfeit products, and brand enforcement in e-commerce environments.
A Fantastic Opportunity to Meet Industry Professionals
It was great to speak with so many attendees across the two days, from growing online retailers to established global brands. The conversations highlighted just how important proactive brand protection has become within today’s digital marketplace.
We were pleased to share more about how IP Moat supports businesses in identifying and tackling:
- Counterfeit products
- Trademark infringement
- Copyright misuse
- Unauthorised online sellers
- Marketplace enforcement challenges
The increasing complexity of online selling platforms means businesses need smarter and more efficient ways to protect their intellectual property, and IRX provided the perfect environment to exchange ideas and insights with industry professionals facing these challenges every day.
Collaboration and Knowledge Sharing
One of the standout aspects of IRX 2025 was the willingness of attendees and exhibitors alike to share experiences, discuss emerging trends, and explore new solutions shaping the future of e-commerce.
The event reinforced the growing importance of collaboration between technology providers, legal professionals, marketplaces, and brand owners in creating safer and more transparent online trading environments.
For the IP Moat team, it was incredibly valuable to hear directly from businesses about the issues they are encountering and the strategies they are implementing to combat infringement and protect customer trust.
Thank You for Visiting Us
We would like to thank everyone who stopped by to speak with the IP Moat team during the exhibition. It was a pleasure meeting so many passionate and forward-thinking professionals across the e-commerce sector.
We look forward to continuing the conversations started at IRX 2025 and supporting businesses in strengthening their online brand protection strategies moving forward.
About the Event
IRX 2025 took place at:
NEC – Hall 3A, Birmingham
North Ave
Marston Green
Birmingham
B40 1NT
The event continues to be a key meeting point for innovation, networking, and collaboration within the retail and e-commerce industry.
To everyone we met - thank you again for taking the time to speak with us. We look forward to seeing you again at future industry events.
