Detect Products, not just brands
How Ecommerce Counterfeit Detection Works
Traditional brand protection tools are great for finding your brand, but fall short when your products and designs are copied. IP Moat goes beyond brand protection by understanding each of your products.
Our system constantly scans marketplaces for counterfeit products, trademark abuse, unauthorised sellers and copied images.
Get notified as listings are discovered so you can take action quickly.
Trademark spamming
Stop your trademark being used to deceive customers and manipulate search results
Utility patents
Discover imitation products that infringe on the functionality of your patents
Counterfeit products
Detect fake versions of your products and stop the spread
Stolen images
Stop listings using elements of your product photography without permission
Copied designs
Prevent misuse of the form of your products and expressions of art
Unauthorised sellers
Ensure your products are only sold by approved sellers
AI powered product detection
Your product images and descriptions produce tens of thousands of datapoints. IP Moat combines this with data from your intellectual property to gain an understanding of each of your products.
Our Intelligent Search and Computer Vision+ technology use this data to recognize infringements of your designs.
Intelligent Search
Automatically adapts as counterfeiters try to change tactics.
Each counterfeit detected by the system is used to expand and improve search.
Computer vision+
Identifies imitation products and infringements of your designs and patents.
Combines thousands of datapoints from your images and IP to understand the form and use of each product.
Image comparison
Spots misuse of your photography and patterns.
Recognizes images even after photoshopping, changed backgrounds, blurring, recolouring, or if composition has been changed.
Monitor the ecommerce ecosystem
Protect your ecommerce brand with IP Moat's AI-powered monitoring and enforcement platform, and manage your brand with an easy to use dashboard.
Detect counterfeit products, cloned storefronts, stolen content, impersonation threats, and unauthorized sellers earlier – helping you reduce revenue loss, protect customer trust, and maintain control of your brand online.
Ecommerce Brand Protection FAQs
IP Moat uses advanced AI algorithms that analyse product listings, descriptions, and seller behaviours to identify counterfeit products across various marketplaces.
You’ll receive an instant alert, and with one click, you can submit a takedown request to the marketplace where the counterfeit listing was found.
By extracting and logging key details like creation date, device used and IP address, the Copyright Vault provides a verifiable record that you can use to prove ownership and defend your copyright.
IP Moat supports the majority of the large online marketplaces. You can see a selection of these in the list above, with more being added regularly.
Users of our premium plan can request an additional marketplace to added to the system if it is not yet supported.
We offer flexible pricing plans based on your needs, starting from affordable options for small businesses to custom plans for large enterprises. You can view details on our pricing page.
The Ecommerce Brand Protection Platform
